MS in Information Experience Design

Pratt Institute

Project Name

AFAR, Music Platform


As a music enthusiast with a desire to explore global sounds, I want to feel immersed in a space so that I can delve deep into a region’s cultural and musical roots.

How might we create an engaging digital space that immerses music enthusiasts in a cultural and musical experience, enabling them to explore and connect with a region's music and fostering a deep appreciation for its unique sounds and scenery?

Problem Statement

Digital Product Design

Aug. 2023 - Dec. 2023

Final Prototype - Screens

Landing Page - This page was designed to give a glimpse of the different feature Afar offers, before logging in or signing up for an account.

Voyages Page - Each city is represented by its unique imagery, capturing the essence of its musical heritage and different genres. The UX/UI design of our music platform introduces a captivating “Voyages” section , inviting users to embark on immersive musical journeys through the diverse sounds of different cities. The page also displays various playlists curated just for its users and allows them to “curate” their own journeys. The UX also focuses on personalization. And finally, introduces “The Lounge Room” feature.

On-Boarding Process - The pages were designed to encourage members to sign up or log in to “unlock” their journey with afar.

Landing Page - Our main features are two of the following:

  • Our Voyages - A page that offers exclusive musical content from a city to its users.

  • Our Lounge Room - A page that pushes the narrative of connectivity and uniting through music. The lounge room enables the user to curate their own setlist and start a live lounge room session with friends and people from all over.

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Voyages Page - Upon selection, users are transported to a curated collection of experiences and exclusive content that encapsulate the essence of the city's music scene. Intuitive navigation tools allow users to explore various genres, artists, and instruments within each city, enhancing their discovery experience. Whether diving into the vibrant sounds of Lagos or the pulsating beats of Peru, our "Voyages" section offers an enriching exploration of global music cultures, promising users unforgettable musical experiences at their fingertips.

Music Playback -

Immerse yourself in cities around the world with our playback enhancement features. The idea would be to collaborate with renowned vloggers to bring our users captivating videography that beautifully captures the essence of each city's music scene.

Music Playback -

With this innovative fusion of music and videography, our platform offers an unparalleled journey of sight and sound, inviting you to explore the world's diverse musical landscapes like never before.

Music Playback -

As you delve into the "Voyages" section and select your desired musical experience, the screen seamlessly transitions to showcase stunning visuals of the city's streets, venues, and culture, all synchronized with the music you're enjoying.

Lounge Room Page - Welcome to the Lounge Room, your ultimate destination for intimate live music sessions with friends from all over. Dive into an immersive experience where you're the maestro of your own virtual space. Customize your lounge with a selection of background themes, setting the perfect ambiance for your gathering. Select your music setlist from an extensive library spanning genres and moods, ensuring every moment is tailored to your taste. Invite friends to join your session, whether they're across the street or across the globe, and let the music bring you closer together.

Thank you.

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